Do you own a business or wanna start a blog, In both the cases you need to purchase a domain name to have an online presence of your business/blog. A right domain name selection may increase your target audience and opportunities for getting better Search Engine Result Page (SERP) ranking and at the same time, it might hurt your blog/website in long run.
So to buy an effective and unique domain name, there are some important things to consider before buying a domain name.
So before further talks lets get started with ” 10 Important things to consider before buying a domain name”.
#1 Be Unique
Always be creative in the selection of domain name, choose a unique domain name that relates to your business/ Blog niche because Google tends to rank exact match domain names high in the search engine. So it will help in the visibility of website.
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#2 Keyword Rich Domain-
Keyword Rich Domains basically helps in popularity and visibility of a blog, These keyword rich domains will also be SEO friendly and it can help to increase your Click Through Rate (CTR) which is the number of people who click through your site.
#3 Avoid Numbers
Always try to avoid using numbers in the selection of domain name as visitors may find it harder to remember and it will affect the visibility of your site. so make sure you don’t use numbers to make your domain name shorter.
For Example- it’s not necessary to use phones2sell.com for the domain name of phonestosell.com
#4 Easy to Write and Pronounce
To minimize the possibility of typing error to the potential visitor your domain name must be easy to write and It should not contain any strange character that causes trouble for the visitor to find your website.
You should also take care that the domain name must be easy to pronounce and don’t make any misunderstanding for your readers.
For Example- viralklip.com Here anyone may misunderstand “K” as “C”.
So always choose a domain name that is easy to write and pronounce because it can help your site to become a brand.
#5 Avoid Using Hyphens
Sometimes the name could be very popular and you won’t be able to find any variations of your desired domain names so here comes the name “Hyphens”.
Hyphens are nothing but dashes that are used to make your desired domain available.
But I will suggest you not to use more Hyphens as it can affect your site in many ways as-
- It kills the flow of potential domain.
- Hyphenated domain looks like ‘spammy’ to many users.
- Hyphenated domain hard to remember for visitors.
- Hard to pronounce and may be a bit confusing to many visitors.
#6 Shorter & Easy to Remember
Never choose very long domain name because you can’t make the potential visitor to remember your domain name.
For example- teachingtechblogging4money.com as this is not easy to remember domain and also does not contain any specific keyword.
Domain name must be shorter and easy to remember which help your business or blog to grow better and make it a brand. If you make selection of shorter and unique domains you will be getting many benefits as-
- Easy to remember website.
- Attract the potential visitor to become your loyal reader/customer.
- It helps in creating a brand.
- Maximize online presence of your website in a better way.
#7 Go with .COM
The majority of internet user assume to end a domain with .com when searching for any website, so if you buy a domain with other extensions (.net, .org, .info etc) then you will have to put some extra efforts to get people to notice your website with other extensions. Here are some quick points about it-
- Considered to have more credibility with searches.
- Higher resell value.
- Easy to find and remember.
- It’s ideal for many business websites/blogs.
#8 Check Username Availability of Domain name on Social Media Sites
Ideally, it’s great to have social media username similar to be the same as a domain name, because when it comes to promotion and branding of your website social media sites play a significant role in driving hell lots of traffic to your sites.
So when you have finally considered a domain name for your blog, Now wait a second and check username availability of your domain name on different social media sites like- Facebook, Youtube, Twitter, Pinterest & Google+ etc. If you find it positive then go ahead.
Tools to check username availability of domain name on social media sites.
#9 Avoid a Domain Name that’s too Similar to an Existing site
Never choose a domain name that’s very similar to a popular site or your competitor sites that are already taken by someone because it won’t make any sense.
For example- Choosing twitters.com when twitter.com is already taken and popular.
#10 Avoid Trademarked Domains
Here I will recommend you to wisely select the domain name as if you are choosing a domain name that is quite similar to another well-known trademark then you are likely to face some legal challenges by buying a trademarks terms in your domain name and if it’s a big brand you might face a big penalty or get sued.
To be safe you can check for trademarks availability at United State Patent and Trademarks Office (www.uspto.gov) and make sure no one owns a trademark on the domain name you are considering.
So that’s it guys, These are some important things you need to consider before buying a domain for your business or blog. Once you find an ideal domain name by considering above points go ahead and register it.
So What Next?
Buying a domain name is only a part of making a website or blog, Now after owning a domain name you need a hosting company to host your website for the detailed info about it you can read our ultimate guide of How to Sign Up for HostGator Webhosting 
If you find this article helpful for you, I would appreciate if you could hit share to help more beginners to create a WordPress website and if you have any problem in selection of domain names do let me know in comment section below.